Ads & Analytics Specialist (AI-Powered Digital Marketing)
Ads & Analytics Specialist (AI-Powered Digital Marketing)
We’re seeking an experienced digital marketer who can harness AI-driven ad-creative tools and deep analytics to make our campaigns on Meta, Google, Microsoft, and other channels sing. You’ll develop compelling creative, optimize placements, and build end-to-end tracking that turns data into insight—and insight into conversions.
About Topline
Topline helps the best professionals win in an independent-first economy. We:
Remove the friction of hiring professionals.
Equip talent with tools that help them stand out.
Deliver trusted intelligence on service providers and firms.
Role Overview
As our Ads & Analytics Specialist, you’ll manage and optimize performance-marketing campaigns across multiple ad platforms while pioneering the use of AI tools for ad creation, targeting, and analysis.
Key Responsibilities
AI-Powered Creative & Targeting
Generate ad concepts and assets with leading AI creative tools; experiment, iterate, and scale the winners.
Campaign Management
Build, launch, and optimize PPC campaigns in Google, Meta, Microsoft, and emerging channels to hit cost-per-acquisition (CPA) and ROAS targets.
Analytics & Attribution
Implement robust GA4 and platform-level conversion tracking; craft dashboards and reports that surface actionable insights.
Data-Driven Strategy
Translate performance data into clear recommendations on budget allocation, bidding strategies, and creative refresh cycles.
Partner with internal stakeholders and select clients to align advertising with broader growth objectives.
Stay on the cutting edge of AI advertising tech, privacy changes, and platform best practices—and share that knowledge with the team.
Qualifications & Skills
3 + years running ROI-positive digital ad campaigns.
Hands-on mastery of Google Ads, Meta Ads, Microsoft Ads; bonus points for programmatic or Linked In.
Proven track record using AI tools (e.g., Midjourney, Ad Creative.ai, Jasper, Performance Max creative automation) to boost performance.
Deep knowledge of GA4, conversion APIs, and attribution modeling.
Analytical mindset; fluent in spreadsheets and data-visualization dashboards.
Clear communicator who can translate complex metrics into business impact.
Bachelor’s in Marketing, Analytics, or related field preferred; relevant certifications (Google Ads, Google Analytics) strongly valued.
Soft Skills:
active listening, adaptability, emotional intelligence, follow-up, tech savviness, and collaborative spirit.
What We Offer
Unlimited growth in a venture-backed company scaling a booming market.
Remote flexibility with a culture that prizes innovation and results.
Professional development in AI-driven advertising and advanced analytics.
Topline is an equal-opportunity employer committed to diversity and inclusion. If you’re passionate about data-driven marketing and ready to help the best professionals win, we’d love to hear from you!
Seniority level
Seniority level Mid-Senior level
Employment type
Employment type Full-time
Job function
Job function Research, Analyst, and Information Technology
Industries Technology, Information and Media
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